How New Forest Clothing built loyalty and trust with clearer.io apps

Ellie Bradford

October 9, 2025

September 29, 2025

•

3 min read

Connected Growth

Case Study

Loyalty & Retention

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The challenge

For New Forest Clothing, loyalty has always been part of the brand’s DNA. But its previous platforms - Smile.io for loyalty and Yotpo for reviews - were holding it back: limiting flexibility, driving up costs, and creating friction between systems.

The team wanted more than just a points program. They wanted to reward real engagement, connect loyalty with customer feedback, and create a seamless experience that felt true to their brand.

The solution

Switching to clearer.io’s connected apps, Influence and REVIEWS.io, gave New Forest Clothing the flexibility and freedom it needed to build a truly customer-first loyalty experience.

Influence made it easy to personalize rewards with creative loyalty tiers - Fawn, Deer, and Stag - each tailored to shopper engagement and spending levels.

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Gamified features like digital stamp cards kept customers coming back, while smart automations through Klaviyo kept them informed and engaged.

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REVIEWS.io added another layer to the experience, turning customer voices into trust signals and rewarding shoppers for contributing reviews and user-generated content.

Together, the two apps created a loop of engagement: customers earn points for sharing authentic experiences, those reviews build trust, and that trust drives new and repeat sales.

The result

Since making the switch, New Forest Clothing has achieved a 20% redemption rate, well above the industry average. Customers are more active, more connected to the brand, and more motivated to share their experiences.

The seamless integration between Influence and REVIEWS.io has given the team greater control and insight, all while simplifying operations.

Switching platforms, once a daunting idea, became an opportunity to rebuild loyalty on stronger, smarter foundations.

Clearer.io in action

New Forest Clothing’s success shows how powerful customer relationships become when you connect loyalty and reviews under one ecosystem. With Influence and REVIEWS.io, they’ve transformed engagement from a transactional moment into an ongoing conversation - one that builds trust, retention, and measurable growth.

Want to see how they did it? Read the full case study on Influence.

FAQs

How can brands connect loyalty and reviews to boost engagement?

Linking review collection with loyalty rewards encourages more customers to share authentic feedback, creating a continuous cycle of engagement and trust.

Why is flexibility important in a loyalty program?

Flexible tools let brands adapt rewards, tiers, and integrations as they grow - ensuring the loyalty experience evolves alongside the customer journey.

What makes switching platforms easier?

Modern apps with seamless integrations and dedicated onboarding support make migration fast and low-risk, helping teams adopt new systems with confidence.

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Ellie Bradford

September 29, 2025

•

3 min read

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